+254 711 214 869 consult@konzatropicals.com

Konza Tropicals Limited






Our Services

EXPORT READINESS ASSESSMENT, LICENSING & COMPLIANCE

Export Readiness Assessment of companies is a necessary first step to make sure that a company can successfully start exporting. We help you with deep analysis, then we develop a road map for you to export and grow your business successfully, secure export licenses and both food safety and social certifications that include: GlobalGAP, GRASP, SMETA, Rainforest Alliance, EU Organic, BRCGS, Fairtrade, among others.

WHO NEEDS THIS SERVICE?

Any business that is aiming to export for the first time or wish to grow their client base from 1 to several buyers.

WHAT WILL HAPPEN IF MY BUSINESS DOESN’T CHECK ITS EXPORT READINESS?

Many businesses lose a lot of money, time and effort in their attempt to export and then they may fail. It’s crucial for any business to have an assessment of their strengths and weaknesses as well as an insight on their global product demand, how competitive their product in the international market, and their supply capacity.

HOW DOES THIS SERVICE HELP ME?

Export readiness assessment will help your business identify its main strengths that will help them in their exportation journey as well as identifying their gaps that should be solved to guarantee successful exportation.


MARKET ENTRY STRATEGY

Deciding the market entry strategy is just as crucial for the internationalization of SMEs as for large corporations. Today, there are 195 countries in the world; each with its own market entry and consumer requirements. Konza Tropicals works with its clients to first identify the target market and then conduct extensive desk and field research to collect relevant information and practical insights which support or challenge the target market decision. Once a target market is confirmed, the information is taken to the next level of developing an Export Marketing Plan (EMP).

WHO NEEDS THIS SERVICE?

This service is for any business that has the capabilities to export and recognise a global demand of their products, they want to expand but don’t know which market to enter and how will they succeed.

HOW DOES THIS SERVICE HELP ME?

Market entry strategy service provides your company with a tailored and accurate action plan. First, we work on identifying the target market and then conduct extensive desk and field research to collect relevant information and practical insights which support or challenge the target market decision.


B2B MATCHMAKING

The selection supply channels varies from one market to another, depending on the company’s product, production capacity, compliance and different target segments and buyer requirements. Konza Tropicals helps companies and organizations with identifying the possible export channels in each country and provides B2B matchmaking services with suitable buyers from the target segment. Konza Tropicals also provides lists of buyers in specific countries with their detailed contact details.

WHO NEEDS THIS SERVICE?

Any business that has the capability to export to an overseas buyer or a business that is looking for an overseas partner to develop their business.

WHAT WILL HAPPEN IF MY BUSINESS DOESN’T GET THE B2B MATCHMAKING SERVICE?

Finding the right trade partner is tricky and needs tons of time, money and effort to find, contact, and get a deal.

HOW DOES THIS SERVICE HELP ME?

This service helps you find the right overseas partner or distributor that has a common interest, aims to achieve a win-win and is guaranteed and trusted.


BRANDING AND PROMOTIONAL MATERIAL

Konza Tropicals can offer a full-fledged service to help its clients create a corporate identity that enhances their branding and boosts the global aspirations of the company.

WHO NEEDS THIS SERVICE?

Any business that is aiming to export and have the production capability to it but needs to work on their branding to have the international image.

HOW DOES THIS SERVICE HELP ME?

This service helps you know your branding gaps and connects you with designers that will help you enhance your brand identity, with an international flavor.

WHAT WILL HAPPEN IF MY BUSINESS DOESN’T UPDATE ITS BRANDING AND PROMOTIONAL MATERIALS TO FIT THE INTERNATIONAL MARKET?

Your branding plays a big role in making your product more appealing to customers, having outdated promotional materials is a big turn off for customers, especially in the vigorously competitive international market, also your business may have to change elements that may get misinterpreted in another culture or language. Also, your material should make your employees proud of their company and enthusiastic about representing it.


WEBSITE AND CONTENT CREATION

Building a website was never as important as it is now. It is the first touchpoint with your buyer and gives the first impression of your business. It has to be informative and easy to navigate while representing your company’s competitive advantage. Writing the website content in a foreign language that is grammatically correct and has all the necessary keywords for SEO is a challenging task for most SMEs, whether they are producing for B2C or B2B markets. At Go Global, we work on understanding our client’s company, its strengths and weaknesses, and the product and the value it provides to a specific target market, then translate this information into a compelling message that properly presents the client’s value proposition. We also help in the keywords search that results in good SEO results. Our web developers are experienced with many sectors and use the most trending tools and plug-ins to give the user the best possible experience.

WHO NEEDS THIS SERVICE?

Businesses who are involved in the international operation and aim to either have a website to let overseas clients know more about their business or to update their current website to fit international exposure.

WHAT WILL HAPPEN IF MY BUSINESS DOESN’T HAVE A WEBSITE?

Website is the first touchpoint with your buyer, not having a website will undermine your brand image, create mistrust in your brand and capabilities.

HOW DOES THIS SERVICE HELP ME?

This service will help you have an attractive website with all the needed SEO tools, modern layout, well-structured content, and language.


EXPORT TRAINING AND ON-THE-JOB COACHING

Training and coaching are always complimentary. Training is the light that creates general awareness among our client’s staff about important issues, while coaching goes more in-depth to develop tailored solutions and provide on-the-job guidance during implementation. At Konza Tropicals, we do both to help our clients define problems and enhance their performance by teaching them how to select the target market, identify the questions which need to be answered as part of the market research, generate leads and manage them, understand a buyer’s needs, develop a realistic action plan and how to best communicate with different cultures, etc. These are all critical skills that need to be developed to better position our clients’ products and services within the mind of a buyer.

WHO NEEDS THIS SERVICE?

For SMEs who wish to expand their operation and aim to define their problems and enhance their business development and export performance.

WHAT WILL HAPPEN IF MY BUSINESS DOESN’T GET TRAINING AND COACHING?

Training and coaching is a pillar for any organization that aims to learn more and enhance its performance. Getting a training or training your employees will eventually help you grow your export business in ways you haven’t thought of before, using the best practices that are practiced globally by small and large companies.

HOW DOES THIS SERVICE HELP ME?

You will gain a tailored training and coaching program for your organization needs that will focus on helping your team understand how to grow your international business and help them think beyond the export logistics to more of export business development.


COMMERCIAL ADVISORY SERVICES

A challenge that most of exporter's face is the commercial and contractual agreement after finding the right buyers. That is why we decided to add this new service to our portfolio where trade and commercial experts will offer:

  • Buyer Due Diligence & Risk Analysis,
  • Purchase Order Negotiation
  • Deal Structuring, Payment Terms & Trade Finance Solutions.
  • Shipping Documentary preparation and verification.

WHO NEEDS THIS SERVICE?

Any exporter who faces contractual, commercial, payment or financial challenges in this ever changing and risky arena for international trade.

WHAT WILL HAPPEN IF MY BUSINESS DOESN’T GET A COMMERCIAL ADVISORY SERVICE?

This will expose your business to many risks, including losing your financial rights and facing trade frauds. Also, it will help your secure trade finance with a cheaper cost.

HOW DOES THIS SERVICE HELP ME?

This service will provide you and your business with a Mind-Free commercial and financial trade operations.


PROGRAM SALES & MARKET SEGMENTATION

We identify and link you with reputable and reliable buyers, prepare commercial presentations and offers on your behalf in:

  • Europe, United Kingdom and Nordic Countries.
  • North America, Australia & New Zealand.
  • Far East – China, India, Hong Kong, Singapore, Malaysia.
  • Middle East, Israel and Turkey.
  • Africa and Eastern Europe destinations – Russia, Belarus, Ukraine.

REPRESENTATION AT INTERNATIONAL FAIRS, EXHIBITIONS & EVENTS.

We help you prepare, travel and exhibiT in leading trade fairs, events and exhibitions such as:

  • Fruit Logistica, Germany.
  • Gulf Food, Dubai.
  • Macfrut Italy.
  • London Produce Show and Conference.
  • Biofach, Germany.
  • Asia Fruit Logistica.
  • World Food Moscow.
  • Fruit Attraction.
  • WOP Dubai.
  • SIAL.

BUSINESS PLANNING, RESEARCH AND FINANCING

Konza Tropicals collaborates with various banking and non-banking financial entities that can help you obtain the grants, liquidity, and resources you need for either OPEX (Operational expenses) or CAPEX (Capital investments). As an alternative to bank financing, there are other financing channels offered by public entities (normally under more advantageous conditions), or by private investors who help companies to continue their activity or increase their resources to manage their growth or start a new business.

From Konza Tropicals, we can help you in developing business plans, strategies, budgets, identifying possible grants, sources of financing and facilitating the path to approach them.


MARKET MONITORING.

We provide fresh produce exporters with detailed import analyses, weekly market status reports, design costing templates and commercial offers.

Konza Tropicals is your one stop shop for your fresh produce export business.